When it comes to social media, there are two types of businesses: one that is active on Facebook, posts regularly, and advertises; and the other that has an account but doesn’t know what to do. No matter your situation, the best thing to do to start good management is to create a Meta Facebook Business Manager account.
Why? You will save time in social media management and sharing tasks. In addition, the tool will allow you to track all of your ad purchases on Facebook and even on Instagram. Everything is therefore grouped in the same place. Plus, it’s free! Not bad, right?
Setting up your Facebook Business Manager account is pretty easy with these 4 simple steps explained in this article from a top social media company in Dubai. Because as a manager, you aim for the efficiency of your team and the winning results of your marketing, without compromising confidentiality and security. And we understand that.
Go for better control and monitoring of your activities on Facebook and Instagram! Go for the one-stop management shop!
Create a Facebook Business Manager Account: Insights from Top Social Media Company in Dubai
So, you are ready to adopt this Facebook and Instagram account manager for business. The tool allows you to control access and authorizations centralized, ensure confidentiality and security, and improve management efficiency. In addition, your business page and advertising account will be integrated into it, as will all the other Facebook tools you may have: Facebook pixel, product catalogs, etc.
Need a business page? Create one from your personal Facebook account and open an ad account linked to your business page. Your Facebook ad account will allow you to buy, manage, and make payments on your ads.
Alternatively, as we present later, you can also create a business page and an advertising account directly from the Business Manager tool.
Here is the process in 4 simple steps to benefit from this Facebook account manager.
1- Create the account
Go to facebook.com
Click on Create an Account, at the top right of your screen
Type your company name, your name, your professional email address, and then click Next.
Enter the requested information about your business. For the question Business use select, “Promote own goods or services” then click on Submit and then on
After this first step, you will receive a confirmation message from Facebook in your professional email inbox.
2- Configure your account
Go to facebook.com again
Click on Add a page, bottom left
Then choose what suits you in “Add pages”:
– Add a page that belongs to you Or
– Create a page (Facebook business page)
Select your page from the list that appears and click Add Page.
You now have a Facebook Business Manager account. To take advantage of it, you need to attach an advertising account to it.
3- Add an advertising account
Still on business.facebook.com
Click Add Page, bottom left.
This time, choose Add an advertising account.
Choose Create an ad account.
Name your account, complete the requested information, then click Next.
When asked “Who will the advertising account be used for”, choose Your business and then click Create.
Note: If you already have an ad account, in step c above, choose – Add an ad account that belongs to you. Afterward, you will be asked to enter your ad account identifier (ID). You can get it by going to facebook.com/ads/manager.
Once the Facebook ad account is added to your Business Manager account, you still need to identify the people in your company who are allowed to intervene on your Facebook and Instagram page (step 4). You can also specify what type of intervention they can make. This is the step where you add the names of the people who intervene on the Facebook and Instagram pages and determine their tasks.
4- Add people
Back on business.facebook.com
Click on Business Settings or the gear icon that means “Settings.”
Select People and then choose Add Resources.
Enter the professional email address of the person to be registered, indicate Employee access (which is recommended) then click Next.
You can now select the type of access (tasks) you want to give to this person, according to your needs.
Then click Invite so that the person receives the invitation in their email inbox and responds by registering.
Want to add more people? Simply repeat this process with another professional email address. It’s even possible to add specialized partners if desired.
Your Business Manager account is now ready to use!
O2, Your Trustworthy Social Media Company in Dubai and Abu Dhabi
A Facebook Business Manager account is a one-stop shop for managing, purchasing, paying for advertising, and sharing very useful tasks. It is also more secure and private when you give employees access to the company’s Facebook page.
Despite this, it is sometimes necessary to collaborate with social media specialists to help you find your way and achieve your online business goals. This is exactly what O2 offers you as a leading social media company in Dubai.
Contact us to find out about our Facebook or social media packages.