Future-focused: the e& Annual Report, crafted by the O2 team.
Client
e&
year
2023
role
Branding, Annual Report, Web
Project Description
Our team tackled E&’s annual report as a fully integrated, bilingual flagship publication—overseeing every step from strategic concept and editorial planning to exquisite design execution and final production. We began by collaborating with E&’s leadership and subject-matter experts to gather insights, financial data and success stories, then crafted a compelling narrative in both Arabic and English that highlights key achievements, milestones and forward-looking initiatives. In parallel, our designers developed a sophisticated visual language—melding custom infographics, data-driven charts and high-resolution photography within a cohesive grid system and premium typography palette. Finally, we managed the print production process, specifying luxe finishes (spot UV, soft-touch lamination and thread-sewn binding) to ensure the report not only communicates E&’s performance but also stands as a tactile showcase of the brand’s quality and vision.


